Nestled
in a cozy studio room at the Producers’ Club in Hell’s Kitchen, co-organizers
Liz Tillman and Jennifer Viechweg-Horsford educated volunteers old and new on
the current campaigns of Oxfam America, the most recent one being our Behind
the Brands initiatives. From company score cards to examining recent actions, the
Action Corps learned the truth about the nation’s Big Ten companies and how the
initiative works towards holding corporations accountable for their supply chain
practices.
A presentation by Elizabeth Norman on lobbying proved to be a useful resource with the upcoming August Congressional Recess. Elizabeth enlightened volunteers with the important five steps to lobbying: “Prepare, Connect, Educate, Ask and Follow up.” In addition to these steps, building relationships with local members of Congress was a tip that Elizabeth heavily emphasized.
The volunteers were also presented with social media tips from Oxfam America intern, Kaoru Inoue. From establishing connections with followers online to further exposing posts to a wider audience, the Action Corps were encouraged to provide consistent and creative posts using mediums such as Facebook, Twitter and Vine in order to reach a diverse group.
Beyond
the recess, Jennifer encouraged the Action Corps to start organizing for the
Sept. 21st, People’s Climate March which will be held in New York
City. A truly important and historic movement, this march is expected to
have participants in the hundreds—all calling for world leaders to step up and
take action as climate change continues to worsen.
Congratulations to Action Corps NYC for a successful summer retreat and we wish you the best of luck for your upcoming actions!